Determining factors for tourist satisfaction in inland destinations: Impact on the depopulation problem

Pablo Arranz Val; Julio César Puche Regaliza; Paula Antón Maraña; Santiago Aparicio Castillo

doi:10.14198/INTURI.24396

Autores/as

Pablo Arranz Val Universidad de Burgos, España https://orcid.org/0000-0002-2608-9248
Julio César Puche Regaliza Universidad de Burgos, España https://orcid.org/0000-0002-7961-3031
Paula Antón Maraña Universidad de Burgos, España https://orcid.org/0000-0003-1299-1385
Santiago Aparicio Castillo Universidad de Burgos, España https://orcid.org/0000-0003-3634-8343

DOI:

https://doi.org/10.14198/INTURI.24396

Palabras clave:

Satisfacción del Turista, Modelo de Ecuaciones Estructurales, Despoblación, Industria Turística, Destinos de Interior

Resumen

La despoblación es actualmente uno de los principales problemas que deben ser afrontados, especialmente en zonas de interior. El turismo es un sector que puede ayudar a aliviar este problema. Por tanto, sería conveniente potenciar las ventajas competitivas mediante un modelo turístico competente y sostenible que permita alcanzar un deseado nivel de desarrollo en una determinada zona geográfica. El trabajo implementa una poderosa herramienta de diagnóstico y de toma de decisiones para la actividad turística de la provincia de Burgos (España), identificando los factores clave en la satisfacción del turista, los cuales pueden ser decisivos en la decisión de recomendar y revisitar el destino seleccionado. Para ello, el trabajo presenta un modelo teórico de satisfacción turística. Los resultados destacan la importancia de la percepción del turista sobre los servicios del destino y sobre la calidad de los productos, así como su impacto en la satisfacción. Así que, mejorar esta calidad puede tener importantes implicaciones en mejorar la eficiencia de la gestión turística y, consecuentemente, en un mejor tratamiento del problema de la despoblación.

Financiación

This work was financially supported by the Development Society of Burgos (SODEBUR), City Council and Provincial Council of Burgos (Arts. 83: H01T.05, H02V.05, H05W.05, H05X.05, H01Y.05 and H00Z.05), and by State Research Agency (Ministry of Science and Innovation of the Government of Spain) and FEDER Funds (Knowledge Generation Projects) through the project “Methodologies for solving problems with economic, social and environmental criteria. Application to healthcare resource management” (ECOSOEN-HEALTH, grant ref. PID2022-139543OB-C44).

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